商业分析课程

默认只展示每周独有的知识重点；节奏、考核、Tutorial 和避坑信息按需展开。

1. 1

   Module 1.1: Introduction to Visual Analytics This topic introduces the general concepts of visual analytics. Live session: This session will focus on staff and student introductions, outlining course objectives, reviewing assessments, and discussing the visual analytics. Preparation : Students need to complete this week's self-directed material before the live session.

   第1周主题：Module 1.1: Introduction to Visual Analytics This topic introduces the general concepts of visual analytics. Live session: This session will focus on staff and student introductions, outlining course objectives, reviewing assessments, and discussing the visual analytics. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 1.1: Introduction to Visual Analytics This topic introduces the general concepts of visual analytics. Live session: This session will focus on staff and student introductions, outlining course objectives, reviewing assessments, and discussing the visual analytics. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module1.1:IntroductiontoVisualAnalyticsThistopic
2. 2

   Module 2.1: Theories of visualisation This topic introduces important theories of designing for visual analytics. Live session: This session will take you through some theories of visualisation with examples from Tufte and Few seeking feedback on the images, their flaws, the causes of problems. Preparation : Students need to complete this week's self-directed material before the live session.

   第2周主题：Module 2.1: Theories of visualisation This topic introduces important theories of designing for visual analytics. Live session: This session will take you through some theories of visualisation with examples from Tufte and Few seeking feedback on the images, their flaws, the causes of problems. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 2.1: Theories of visualisation This topic introduces important theories of designing for visual analytics. Live session: This session will take you through some theories of visualisation with examples from Tufte and Few seeking feedback on the images, their flaws, the causes of problems. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module2.1:TheoriesofvisualisationThistopicintroduces
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   Module 3.1: Design process This topic extends theories of visual design to visualisation practices. Live session: This session will introduce the practice of data visualisation for exploration, how to identify various properties of the data, and how to select appropriate exploratory visualisations. Preparation : Students need to complete this week's self-directed material before the live session.

   第3周主题：Module 3.1: Design process This topic extends theories of visual design to visualisation practices. Live session: This session will introduce the practice of data visualisation for exploration, how to identify various properties of the data, and how to select appropriate exploratory visualisations. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 3.1: Design process This topic extends theories of visual design to visualisation practices. Live session: This session will introduce the practice of data visualisation for exploration, how to identify various properties of the data, and how to select appropriate exploratory visualisations. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module3.1:DesignprocessThistopicextendstheories
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   Module 3.2: Data types and visualisation idioms This topic introduces Munzner's approach to visual design. Live session: This session will introduce Munzner's framework to designing data visualisations. Preparation : Students need to complete this week's self-directed material before the live session.

   第4周主题：Module 3.2: Data types and visualisation idioms This topic introduces Munzner's approach to visual design. Live session: This session will introduce Munzner's framework to designing data visualisations. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 3.2: Data types and visualisation idioms This topic introduces Munzner's approach to visual design. Live session: This session will introduce Munzner's framework to designing data visualisations. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module3.2:DatatypesandvisualisationidiomsThis
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   Module 3.3: The grammar of graphics This topic introduces Wilkinson's Grammar of Graphics and apply it to visualisation. Live session: This session will explore ggplot templates that can be used to create different visualisation types. Preparation : Students need to complete this week's self-directed material before the live session.

   第5周主题：Module 3.3: The grammar of graphics This topic introduces Wilkinson's Grammar of Graphics and apply it to visualisation. Live session: This session will explore ggplot templates that can be used to create different visualisation types. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 3.3: The grammar of graphics This topic introduces Wilkinson's Grammar of Graphics and apply it to visualisation. Live session: This session will explore ggplot templates that can be used to create different visualisation types. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module3.3:ThegrammarofgraphicsThistopic
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   Module 3.4: The importance of interaction This topic continues to explore visualisation and interactivity. Live session: This session will explore some exemplar interactive visualisations and will demonstrate how the interactions support sense making and understanding. Preparation : Students need to complete this week's self-directed material before the live session.

   第6周主题：Module 3.4: The importance of interaction This topic continues to explore visualisation and interactivity. Live session: This session will explore some exemplar interactive visualisations and will demonstrate how the interactions support sense making and understanding. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 3.4: The importance of interaction This topic continues to explore visualisation and interactivity. Live session: This session will explore some exemplar interactive visualisations and will demonstrate how the interactions support sense making and understanding. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module3.4:TheimportanceofinteractionThistopic
7. 7

   R Tutorial R tutorial: This tutorial will include R visualisation techniques using the grammar of graphics and ggplot.

   第7周主题：R Tutorial R tutorial: This tutorial will include R visualisation techniques using the grammar of graphics and ggplot. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“R Tutorial R tutorial: This tutorial will include R visualisation techniques using the grammar of graphics and ggplot.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   RTutorialtutorial:Thistutorialwillinclude
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   Module 4.1: Evaluation This topic consolidates how knowledge of visual design principles contribute to the evaluation of visualisations. Live session: This session will consolidate critical theories and practice of visual design. Preparation : Students need to complete this week's self-directed material before the live session.

   第8周主题：Module 4.1: Evaluation This topic consolidates how knowledge of visual design principles contribute to the evaluation of visualisations. Live session: This session will consolidate critical theories and practice of visual design. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 4.1: Evaluation This topic consolidates how knowledge of visual design principles contribute to the evaluation of visualisations. Live session: This session will consolidate critical theories and practice of visual design. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module4.1:EvaluationThistopicconsolidateshowknowledge
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   Module 5.1: From data to vis to insight This topic explores visual narrative and the use of visualisations in presentations. Live session: This session will explore examples of visual narratives in detail to understand their visual components and how they convey their messages. We will also examine examples of narrative structures using Cohn s schema to help identify their narrative categories and constituents. Prepa

   第9周主题：Module 5.1: From data to vis to insight This topic explores visual narrative and the use of visualisations in presentations. Live session: This session will explore examples of visual narratives in detail to understand their visual components and how they convey their messages. We will also examine examples of narrative structures using Cohn s schema to help identify their narrative categories and constituents. Prepa 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 5.1: From data to vis to insight This topic explores visual narrative and the use of visualisations in presentations. Live session: This session will explore examples of visual narratives in detail to understand their visual components and how they convey their messages. We will also examine examples of narrative structures using Cohn s schema to help identify their narrative categories and constituents. Prepa”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

   Module5.1:Fromdatatovisinsight
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    Module 6.1: Practical Examples This topic explores how to apply visual design principles to the evaluation of visualisations. Live session: This session will apply critical theories and practice of visual design to the critical review of visualisations. Preparation : Students need to complete this week's self-directed material before the live session.

    第10周主题：Module 6.1: Practical Examples This topic explores how to apply visual design principles to the evaluation of visualisations. Live session: This session will apply critical theories and practice of visual design to the critical review of visualisations. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 6.1: Practical Examples This topic explores how to apply visual design principles to the evaluation of visualisations. Live session: This session will apply critical theories and practice of visual design to the critical review of visualisations. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

    Module6.1:PracticalExamplesThistopicexploreshow
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    R Tutorial R tutorial: This tutorial will include R visualisation techniques using the grammar of graphics and ggplot.

    第11周主题：R Tutorial R tutorial: This tutorial will include R visualisation techniques using the grammar of graphics and ggplot. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“R Tutorial R tutorial: This tutorial will include R visualisation techniques using the grammar of graphics and ggplot.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

    RTutorialtutorial:Thistutorialwillinclude
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    Module 7.1: Trends and future direction in Visual Analytics This topic explores future trends in data visualisation theory and practice. Live session: This session will explore immersive technologies, the visualisation practices they support, and emerging trends. Preparation : Students need to complete this week's self-directed material before the live session.

    第12周主题：Module 7.1: Trends and future direction in Visual Analytics This topic explores future trends in data visualisation theory and practice. Live session: This session will explore immersive technologies, the visualisation practices they support, and emerging trends. Preparation : Students need to complete this week's self-directed material before the live session. 本周先完成 Lecture/Reading 的概念梳理，再用 tutorial 或题目验证理解，重点是把概念转成可解释的步骤。 学习重点：围绕“Module 7.1: Trends and future direction in Visual Analytics This topic explores future trends in data visualisation theory and practice. Live session: This session will explore immersive technologies, the visualisation practices they support, and emerging trends. Preparation : Students need to complete this week's self-directed material before the live session.”识别关键术语、方法边界和常见误区，输出一页结构化笔记（定义、方法、例题、易错点）。 实操建议：至少完成 2-3 个与本周主题直接相关的练习，并记录每题的假设与推导过程，避免只记结论。 交付与复盘：对照 BSAN7208 的 assessment 要求检查本周产出，保留可复用模板用于后续周和考前复盘。

    Module7.1:TrendsandfuturedirectioninVisual